Meet AdTonos
tonōs /ˈto.noːs / : latin: tone, sound pitch, musical scale
A platform and marketplace for digital audio advertising changing the game
and reaching around the globe
60 021 713
Unique Listeners Monthly
634 041 100
Available Playouts Monthly
Media Formats for Audio Ads
AdTonos, as a member of IAB Europe, IAB UK and participant in Transparency and Consent Framework of IAB, is devoted to transparency and end-user privacy. This is why we ask our Publishers for implementing those:
Online Radio
Yes, internet radio is still a thing. Running an audio ad on online radio to a precisely targeted audience.
Music in-stream or programmatic
You can run your audio ad or campaign in between songs audio streaming platforms.
Alexa Skills/Google Home audio and radio streaming
You can reach millions of smart home devices owner with actionable and interactive audio ads
Podcasts
By playing audio ads in a podcast you gain brand exposure to a contextually targeted audience.
Audio Blog Posts
Creating an audio blog post, you can embed your brand’s own audio ads within the audio blog post.
Audio Ads Deliver the return on investment
Facts to solidify your trust that audio ads will deliver a return on investment:
Nielsen study found that advertisers on terrestrial radio received an average of more than $6 in brick-and-mortar retail sales for every $1 they spent.
Audio ads generate 60% higher ad recall than more than 1,600 comparable online campaigns.
Podcast listeners are more likely to take action in direct response to hearing an ad during their favourite podcast, with 45% visiting a website, 42% considering a new product or service.
37% of podcast listeners gathering more information about the product.
Your Audio Ad Script Matches
Your Brand Voice
Check if the words, phrasing, and tone you choose to include match your brand voice, making your ad come across as authentic.
Choose the right music and sound effects to create a mood
The music, sound effects, or a sonic logo should all work together to create the mood of your commercial.
Take care of emotional connection, hire the professional voice-over
Emotional connection is very important to capture the listener’s attention. Casting the right voice for a commercial script is crucial.
Targeting options with more than 400 iAB taxonomies
Geo & demography
From device, language to age and gender
Brand exposure
Find audiences that were exposed to your brand in the last 30 days
Purchase intent
Reach people who were on e-commerce or price comparison sites
Geo & demography
From gardening to healthy food or fitness lovers
Some of Our Publishers Worldwide
How to start when your audio ad is ready?
If you have an account on our platform and an audio slot has been prepared, 10 minutes is enough time to upload it to the platform
and set up all of the campaign parameters.
The campaign order will be generated automatically, and after paying for it, the campaign will be accepted and broadcast.
At the end of the month, you can download the invoice for the campaign directly from the platform using your profile.
Self-service
On AdTonos you can launch any digital audio campaign at any time. Sign up now, upload your creative (contact us if you need one), set the campaign options and you are good to go!
Managed-service
We are always happy to help our clients. If you want us to assist in creating your campaigns, please contact us.
Or maybe you want to use a different DSP platform? We are happy to help you launch your campaign on one of the 15 DSP platforms we are integrated with.
Data-driven audio campaign
Our advertisers have access to a lot of data that allows them to optimise audio campaigns and achieve better results. We share two types of reports: from the campaign launch and from Audiopixel™. For example, our reports include traffic tracking on the advertiser’s website for conversion calculation if integrated.
Success stories
Bring your brand to the right audience and engage with innovative results-oriented
audio ads. We serve targeted and measurable audio campaigns that drive sales.
Join brands enjoying AdTonos
43% Podcast 43% growth year-on-year
Streaming 8% growth year-on-year
Total audio 17% growth year-on-year
75% of citizens say they have benefited from relevant, targeted advertising – and 32% say they find advertising useful „always“ or „often“
75% of Europeans surveyed would choose today’s experience of the internet over the internet without targeted ads, where they would need to pay to access most sites and apps
Audio, radio & podcasts rules!
