According to Statista estimates, there will be 2,309.4 million mobile gamers by 2026, and that from October 2020 to January 2021, 39% of surveyed adults were self-professed mobile gamers in the UK. That’s up from 23% in the previous year! Far from taking a backseat post-pandemic, mobile usage is on the rise. Data.ai has reported
Recent research shows that in-game audio is reaching astronomical heights, with 85% of mobile gaming audiences listening to in-game audio ads from start to finish, and revenues increasing by a quarter! This follows a 30% increase in budget allocated to audio marketing on mobile devices, the web and other content online, according to Mars Media
What Does the Average Gamer Look Like? Most would assume that the average gamer is a teenage boy, but did you know that the average gamer is 63% likely to be a woman? Not only that, they are most likely to be around 34 years old, own a house and have children. Did you know
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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adtonos.com
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