AdTonos blog
Are Voice-Activated Ads the Future of Digital Marketing?
In today’s fast-paced digital world, voice assistants like Amazon Alexa, Google Assistant, and Apple’s Siri have become integral to our
AI in Programmatic Advertising: What’s Next?
AI's role in programmatic advertising is rapidly evolving, and its importance will only increase, especially for enterprise-level brands. As generative
Nielsen’s 2025 PPM Boost: Impact on AM/FM Radio
As we approach 2025, exciting changes are coming to the AM/FM radio world, driven by Nielsen’s recent announcement about enhancing
UK Commercial Radio Surpasses 40 Million Listeners
A New Record-Breaking Milestone UK commercial radio has hit a historic milestone, reaching over 40 million listeners for the first
Broadcasting’s Future: Digital First, Analog Always
Digital Radio: The Future of Broadcasting As media continues to evolve in the digital age, radio remains one of the most resilient and adaptable
Young Audiences Choose Audio Over Social Media
Side hustles, women’s sports, and US teens rethinking college are among the major consumer trends to watch in
The ad industry wraps up 2024 with record-breaking results
The advertising industry closes 2024 with outstanding results and excellent prospects for the future. GroupM, WPP’s media investment
Magna Forecast: Digital Audio’s Unstoppable Growth
A Journey Towards the Trillion-Dollar Ad Market As we approach the close of 2024, MAGNA’s latest Global Ad
The Top Audio Brands of 2024: Mastercard and Shell Lead the Way
Sound has become pivotal for brands aiming to elevate consumer experiences and foster brand recognition in a rapidly evolving marketing landscape. Recognising the increasing influence
UK Passes Digital Markets Bill to Regulate Big Tech and Empower Publishers
The United Kingdom has taken a significant step in redefining the relationship between tech giants and news publishers with the passing of the Digital Markets,
The Impact of Audio Advertising on Influencing Devoted and Impulsive Shoppers
In today's dynamic marketplace, reaching consumers effectively is crucial for brands seeking to stand out. Recent research by Audacy, a multi-platform audio content and entertainment
Podcast Advertising Insights 2024: Elevating Brands through Audio
As the radio industry embraces the digital landscape, numerous companies' expansion of podcast divisions is proving to be a strategic win for advertisers. Businesses targeting
The Podcast Show 2024 Ignites London with Industry Titans and Emerging Creators
The Podcast Show 2024 is lighting up London this week with a two-day extravaganza at The Business Design Centre in Islington. This highly anticipated event
Programmatic IO Las Vegas 2024: Key Takeaways from the event
AdExchanger’s Programmatic IO kicked off in Las Vegas on May 20, 2024, with strong momentum as the digital marketing industry gears up for its next
