AdTonos blog
Audio in the UK: A Booming Market with Endless Potential
The UK commercial audio market is thriving like never before, capturing a growing audience and attracting increasing investment from advertisers.
Online Audio Listening Hits Record Highs in the U.S.
The Infinite Dial, the longest-running survey of digital media consumer behaviour in the U.S., has once again provided a comprehensive
The Future of Programmatic Advertising: Market Predictions
Programmatic advertising is evolving unprecedentedly, driven by advancements in ad tech, privacy regulations, and shifting consumer behaviours. As we move
Ads at the Speed of Sound: Audio Advertising Advantage
The UK commercial audio landscape is evolving rapidly, offering advertisers an unprecedented opportunity to connect with audiences. Driven by digital
AI in Programmatic Audio: Smarter Targeting, Better Results
In recent years, artificial intelligence (AI) has moved from the periphery to the core of digital advertising, and nowhere is its impact more profound
How Audio Programmatic is Transforming Brand Engagement
In an era where brands compete for consumer attention across multiple digital channels, audio programmatic advertising is emerging
How to Create the Best Multi-Platform Audio Campaign
In the ever-evolving world of digital marketing, audio advertising is emerging as a powerful tool for reaching audiences
Happy Easter from the AdTonos Team!
Happy Easter from the AdTonos team! đŁ Wishing you a joyful and relaxing holiday filled with good vibes,
Creativity in Audio Campaigns: Key Insights and Practices
Creativity lies at the heart of effective advertising, and its importance in audio campaigns is no exception. Drawing from industry-leading research and expert insights, we
The Hidden Power of Audio: How It Fuels Branded Search Growth
Audio advertising is emerging as a powerful yet underutilised tool in the rapidly evolving marketing ecosystem. According to Oxford Roadâs latest study, "The Sound of
The Top 10 Insights of audio habits from Edison Research
Edison Research, the leading podcast research company, producing the only survey-based data on podcast listening in the US., reflected on a 2024 year filled with
Podcasting: Predictions and Trends to Watch in 2025
A Look Back at Podcasts in 2024? Podcasting has solidified its position as a leading force in modern media, blending innovation with deep audience engagement.
Programmatic Audio: Redefining the Future of Advertising
Programmatic audio is revolutionising the advertising landscape, blending the intimacy of traditional audio with the precision and scalability of digital technology. As consumers increasingly embrace
Programmatic 2024: Driving Transparency and Growth
Programmatic Advertising in 2024: A Shift Toward Transparency and Efficiency The programmatic advertising industry continues to make impressive strides in 2024, with greater efficiency, transparency,