AdTonos blog
Ads at the Speed of Sound: Audio Advertising Advantage
The UK commercial audio landscape is evolving rapidly, offering advertisers an unprecedented opportunity to connect with audiences. Driven by digital
How AI and Personalisation Are Shaping the Future of Audio Ads
In a world dominated by visual advertising, audio is proving to be a powerful and engaging medium. From podcasts to
Making Audio Advertising Accessible for Advertisers
Audio advertising is rapidly becoming a crucial part of the marketing mix, allowing brands to reach engaged audiences across radio,
Sonic Branding: How Sound is Shaping Brand Identity
In an era where brands compete for attention across multiple touchpoints, sound has emerged as a powerful tool for emotional
AI in Programmatic Audio: Smarter Targeting, Better Results
In recent years, artificial intelligence (AI) has moved from the periphery to the core of digital advertising, and nowhere is its impact more profound
Happy Easter from the AdTonos Team!
Happy Easter from the AdTonos team! đŁ Wishing you a joyful and relaxing holiday filled with good vibes,
Podcast Fans Are Music Superfans â Why This Matters?
Podcasts havenât just entered the entertainment arenaâtheyâve taken centre stage. Once considered niche, they have become a mainstream
The Power of Curation in Programmatic Advertising
Why Marketers Need to Rethink Their Approach The traditional approach to programmatic ad buying, which relies heavily on
Programmatic 2024: Driving Transparency and Growth
Programmatic Advertising in 2024: A Shift Toward Transparency and Efficiency The programmatic advertising industry continues to make impressive strides in 2024, with greater efficiency, transparency,
Warm Holiday Wishes from the Team AdTonos
May this time be filled with joy, peace, and cherished moments. As audio enthusiasts, weâve created something special for you - a song to celebrate
Young Audiences Choose Audio Over Social Media
Side hustles, womenâs sports, and US teens rethinking college are among the major consumer trends to watch in 2025. GWIâs annual Connecting the Dots report
The ad industry wraps up 2024 with record-breaking results
The advertising industry closes 2024 with outstanding results and excellent prospects for the future. GroupM, WPPâs media investment group, has unveiled its much-anticipated "This Year
Magna Forecast: Digital Audioâs Unstoppable Growth
A Journey Towards the Trillion-Dollar Ad Market As we approach the close of 2024, MAGNAâs latest Global Ad Forecast highlights a remarkable year for the
Global Ad Revenue Tops $1 Trillion in 2024
Global Ad Revenue Hits Historic $1 Trillion Milestone in 2024: What It Means for the Industry The global advertising industry has hit a monumental benchmark,