Did you know that one in three esports fans report having better brand perceptions following good esports sponsorship? As an added bonus, esports fans generally appreciate the need for sponsorship to keep the esports industry afloat. It is unlikely that sponsorships will be viewed negatively, or that damage to a sponsor’s reputation will occur. But
YoursTruly Product Launch Event Earlier this year we hosted a fantastic event to celebrate our YoursTruly Product Launch! Over 80 guests joined us on a journey to the future of digital audio advertising in Canary Wharf's East Wintergarden. It was a wonderful celebration of our interactive voice solution YoursTruly and our guests had the
Why successful campaigns require a multi-sensory approach What makes a campaign newsworthy? This is the question marketing teams are always breaking their backs trying to figure out. A campaign that makes headlines, reaches millions, and inspires worldwide engagement—that’s the dream. Oftentimes, what’s new is generally considered to be what’s exciting. This translates into constantly trying
AdTonos' CEO and Founder Michal Marcinik was recently featured in Marketing Brew's article titled "Brands are finding new ways to advertise in your car". In the article, Michal Marcinik talks about his recent pitches to automotive brands and their interest in in-car voice campaigns. He also mentions his work with a programmatic OOH company in
Written by Paul Smith, SVP of Commercial, AdTonos This past Halloween, we explored the importance of audio when it comes to inspiring dread and, specifically, how horror films use sound to create an atmosphere of fear, tension, and apprehension. Sound has the power to make us feel: if we consider the range of audio media available to
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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