AdTonos blog
Ad-Supported Audio Still Reigns – Here’s Why That Matters
Remember when ad-free listening meant flipping through your CD wallet or untangling a cassette tape? Good times. Dodging ads is
Audio Ads: A Strategic Powerhouse for Advertisers
Audio and Radio Elevate Media Strategies Audio and radio ads aren’t just background noise but powerful tools for sales activation
How Gamers Find New Brands Through In-Game Ads?
The Growing Influence of In-Game Ads Gaming has never been more popular, with digital gaming reaching an all-time high in
Radio Ads Deliver ROI and Drive Brand Growth
In an era where digital dominates the advertising landscape, traditional radio advertising continues to prove its effectiveness in driving brand
Booming Growth and Future Potential for Audio Advertising
The latest IAB Internet Advertising Revenue Report for 2024, developed in partnership with PwC, has landed—and the numbers are singing a powerful tune for
How to Create the Best Multi-Platform Audio Campaign
In the ever-evolving world of digital marketing, audio advertising is emerging as a powerful tool for reaching audiences
Happy Easter from the AdTonos Team!
Happy Easter from the AdTonos team! 🐣 Wishing you a joyful and relaxing holiday filled with good vibes,
Podcast Fans Are Music Superfans – Why This Matters?
Podcasts haven’t just entered the entertainment arena—they’ve taken centre stage. Once considered niche, they have become a mainstream
The Audio Advantage: Why Advertisers Should Tune In
As audio consumption continues to grow, advertisers have a unique opportunity to leverage commercial audio to enhance their marketing efforts. Audio advertising offers distinct advantages
Audio in the UK: A Booming Market with Endless Potential
The UK commercial audio market is thriving like never before, capturing a growing audience and attracting increasing investment from advertisers. The industry is witnessing unprecedented
Online Audio Listening Hits Record Highs in the U.S.
The Infinite Dial, the longest-running survey of digital media consumer behaviour in the U.S., has once again provided a comprehensive look at how Americans engage
The Future of Programmatic Advertising: Market Predictions
Programmatic advertising is evolving unprecedentedly, driven by advancements in ad tech, privacy regulations, and shifting consumer behaviours. As we move into 2025, advertisers must prepare
Ads at the Speed of Sound: Audio Advertising Advantage
The UK commercial audio landscape is evolving rapidly, offering advertisers an unprecedented opportunity to connect with audiences. Driven by digital innovation, the sector is experiencing
How AI and Personalisation Are Shaping the Future of Audio Ads
In a world dominated by visual advertising, audio is proving to be a powerful and engaging medium. From podcasts to smart speakers and programmatic radio,
