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contextual targeting

Business Insider: Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-07T09:06:53+01:00April 14th, 2022|In the media, Uncategorized|0 Comments

AccessWire: AdTonos and NumberEight Announce Cross-Media, Audio-First Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-19T12:19:22+01:00April 7th, 2022|In the media, Uncategorized|0 Comments

International Business Times: AdTonos and NumberEight Announce Cross-Media, Audio-First Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-19T11:18:05+01:00April 7th, 2022|In the media, Uncategorized|0 Comments

Digital Journal: AdTonos and NumberEight Announce Cross-Media, Audio-First Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-19T11:09:15+01:00April 7th, 2022|In the media, Uncategorized|0 Comments

Yahoo Finance: AdTonos and NumberEight Announce Cross-Media, Audio-First Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-19T10:59:48+01:00April 7th, 2022|In the media, Uncategorized|0 Comments

The Evening Leader: AdTonos and NumberEight Announce Cross-Media, Audio-First Partnership to Unlock New Contextual Targeting Capabilities

Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find

By |2022-05-23T09:21:19+01:00April 7th, 2022|In the media, Uncategorized|0 Comments

Navigating the Post Third-Party Cookie Era

How do we prepare for a post third-party cookie era? "Companies need to do their utmost to comply with the law while using data for advertising related purposes." - IAB Europe’s 2021 Third-Party Cookies Guide As digital marketers approaching a post third-party cookie era, we increasingly have to contend with legal restrictions on data capture,

By |2022-03-18T13:46:28+00:00March 18th, 2022|From the market, Uncategorized|0 Comments
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