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Audio in the Workplace

What advertisers can learn from Spotify’s latest offering Different people require different things when it comes to working, but there is one element that many tune into to boost their concentration, or indeed their mood: music. No matter what the jam – or how many beats per minute – music and radio have the power

By |2022-09-26T10:29:29+01:00August 1st, 2022|From the market, Uncategorized|0 Comments

Glastonbury 2022: How audio streaming reinvented live music for home viewing

Michal Marcinik, CEO and Co-Founder, AdTonos writes about the recent coverage of Glastonbury at the BBC. Worthy Farm welcomed the world-famous Glastonbury Festival back for the first time post pandemic for a belated 50th anniversary last week. The event is so integral to English culture that a ‘fallow year’ (a year to let the grass

By |2022-07-11T10:47:44+01:00June 27th, 2022|In the media, Uncategorized|0 Comments

MediaShotz: Why the power of sound and music are eternally linked to our geo-politics

Millions watched from around the world as Ukraine sang its way to Eurovision victory, showing that, even in the darkest of times, music and sound can provide some kind of relief, perhaps even rally the spirit. In fact, as Michal Marcinik, CEO of sound-based adtech AdTonos, explains below, music and sound have a powerful connection

By |2022-07-11T10:38:14+01:00June 21st, 2022|From the market, In the media, Uncategorized|0 Comments

Mental Health Awareness for Marketers: Empowering Teams

9 -15 May 2022 is Mental Health Awareness Week. While societies have made leaps and bounds in recent years around talking about mental health issues in more positive ways, Simon Dent (founder and managing director of Dark Horses) noted in his 2019 article for The Drum that the marketing industry still has a long way

By |2022-05-09T09:30:17+01:00May 6th, 2022|News|0 Comments
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