Welcome back to our Programmer’s Day Special! In part 1 of this special, we spotlighted some of our fantastic junior developers. In part 2 of our Programmers Day special, we’re demystifying Back-End Programming and other roles that may be available in an adtech’s R&D team! Back-End Programming A lot of our roles within the company
Today’s all about celebrating and appreciating the hard work and massive role that programmers of all shapes and sizes play in creating bigger and better businesses, services and products. Because of programmers, people with additional needs can navigate the world in a more accessible way; life is becoming more and more convenient because of things
Digiday highlighted that more focus is being shifted away from single-mindedly optimising ad placement and to advertising creative. No amount of behavioural, contextual targeting or data-driven campaigns will fully compensate for abrasive sounds, unattractive visuals or stale storytelling in adverts. So how can we get the most out of programmatic ads to boost their performance?
Next in our series of 'AudioSushi' events: On Thursday the 28th of July, AdTonos successfully hosted its latest in-person ‘AudioSushi’ event at Jin Bo Law rooftop bar, boasting gorgeous views of the city skyline. ‘AudioSushi’ offers an exclusive space where marketers, advertisers and agencies can come together and explore the fast-growing opportunities of the modern
The AdTonos Stand was well received at The Podcast Show London on 25 - 26th May. We loved seeing so many people stopping to take selfies with our stand’s visuals. We were pleased that our new image caught the attention of so many attendees, many of whom also stopped to share their insights and enquire
Privacy-first contextual intelligence platform NumberEight and digital audio advertising platform AdTonos have announced a cross-media partnership aimed at expanding contextual targeting capabilities for audio advertising, including in-game audio advertising. London, UK, 7th April 2022 – AdTonos- member of IAB UK, IAB Europe and the European Association of Commercial Radios - is the first company in
First in a series of AudioSushi events: On the evening of Thursday 31st March, AdTonos successfully hosted its first in-person ‘AudioSushi’ event at ME London’s stunning Radio Rooftop, boasting gorgeous views of the city skyline. ‘AudioSushi’ offers an exclusive space where marketers, advertisers and agencies can come together and explore the fast-growing opportunities of the
How do we prepare for a post third-party cookie era? "Companies need to do their utmost to comply with the law while using data for advertising related purposes." - IAB Europe’s 2021 Third-Party Cookies Guide As digital marketers approaching a post third-party cookie era, we increasingly have to contend with legal restrictions on data capture,
If anyone knows anything at all about marketing and building a brand, one thing that is extremely important is that brand safety is crucial in building a cohesive brand image. But what does it mean? Brand safety refers to the context in which advertisements of the product or service appear influences the brand perception. It
In one of their latest articles, ExchangeWire writes about the consolidation in digital audio. You can find there an analysis of the investment within digital audio over the course of the last nine months. It proves that the market has great potential. Investments in companies offering digital audio products totalled $10.84bn (£7.97bn) from the
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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71-75 Shelton Street, WC2H 9JQ, London
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adtonos.com
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