IAB UK

The digital audio with a nearly 58 percent YoY growth in ad revenue

IAB UK’s Digital Adspend report for 2021, conducted with PwC, shows that the digital advertising market grew by 41% last year to a total of £23.5 billion. The full-year Digital Adspend report for 2021 shows that the digital advertising market saw its biggest full year growth for 15 years last year, with investment up 41%

By |2022-05-08T14:26:13+01:00April 28th, 2022|From the market, News|0 Comments

Helping UK SMEs unlock the value of digital advertising

Digital audio has become vital this year during the pandemic — used to inform, entertain, engage, and connect us. More and more people increasingly using technological devices to access audio, digital audio consumption has increased dramatically over the past few years. IAB UK in cooperation with Bauer Media UK, A Millon Ads and AdTonos has

By |2021-12-22T14:50:33+00:00November 16th, 2020|From the market, News|0 Comments
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