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Radio versus Podcasts versus 3D Podcasts: Who Reigns Supreme?

Did you know that since 2014, podcast creators have generated over $150 million through Acast alone, with net sales revenue skyrocketing by 73%? Independent research studying the preferences of 18000 across the UK, US and Sweden analysed the likeability of ad creative, quality of storytelling, brand preference and other measures shows that 3D podcast ads

By |2022-06-16T13:31:37+01:00June 10th, 2022|From the market, Uncategorized|0 Comments

The digital audio with a nearly 58 percent YoY growth in ad revenue

IAB UK’s Digital Adspend report for 2021, conducted with PwC, shows that the digital advertising market grew by 41% last year to a total of £23.5 billion. The full-year Digital Adspend report for 2021 shows that the digital advertising market saw its biggest full year growth for 15 years last year, with investment up 41%

By |2022-05-08T14:26:13+01:00April 28th, 2022|From the market, News|0 Comments
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