A recent study sponsored by iHeartMedia and PMX and conducted by Magid reveals that radio and podcast listeners see radio and podcast hosts as authentic and trustworthy. Did you know that this can also have a positive effect on brand perceptions? The Study’s Findings Radio hosts were found in the study to be “some of
Michal Marcinik, CEO & Founder at AdTonos At Advertisingweek you will find an article by Michal Marcinik, CEO & Founder at AdTonos, in which he talks about the latest trends in the field of digital advertising and tells us why audio advertising is brand safety. We encourage you to read the article below
If anyone knows anything at all about marketing and building a brand, one thing that is extremely important is that brand safety is crucial in building a cohesive brand image. But what does it mean? Brand safety refers to the context in which advertisements of the product or service appear influences the brand perception. It
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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