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The Drum: What audio advertising opportunities are there in gaming?

We’re pleased to announce that as IAB UK members, team AdTonos were given the opportunity to contribute to The Drum’s Deep Dive into Gaming Advertising. Our very own Paul Cranwell, VP of Strategic Partnerships, provided his take on the potential of in-game audio ads and the range of benefits they promise brands. AdTonos' Insights  On

By |2022-05-24T16:22:17+01:00May 19th, 2022|In the media, News, Uncategorized|0 Comments

The digital audio with a nearly 58 percent YoY growth in ad revenue

IAB UK’s Digital Adspend report for 2021, conducted with PwC, shows that the digital advertising market grew by 41% last year to a total of £23.5 billion. The full-year Digital Adspend report for 2021 shows that the digital advertising market saw its biggest full year growth for 15 years last year, with investment up 41%

By |2022-05-08T14:26:13+01:00April 28th, 2022|From the market, News|0 Comments
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