"However, atop of audio’s unrivalled ability to reach key listeners for brands, is the potential to drive performance and better business outcomes – enabled through innovative measurement technology. " - said Michal Marcinik, Founder & CEO at AdTonos, in ExchangeWire 2021 Predictions series called Audio & Conversational. "One example of this is the integration of
"The advertising giant Carat says one of the hottest media trends for 2021 is 'screen-free media' and audio is poised to benefit. 'Voice and audio have gotten an unexpected boost from the pandemic' says Carat in its annual report on the biggest trends in advertising" - we quote from InsideRadio, who discusses the latest Carat Trends
Eliot Kerr, the economist at IHS Markit and author of the Bellwether Report, agrees that although advertising budgets continued to fall sharply at the end of 2020, it was promising that the rate of decline softened following the unprecedented contraction seen during the second quarter. - can we read in DigitalStrategyConsulting article commenting IPA Bellwether
Following the release of the latest IPA Bellwether Report, industry executives share their thoughts on the news that the COVID-19 pandemic once again hit UK marketing budgets hard in the final quarter of 2020. - said Tyrone Stewart in MobileMarketing. Katarzyna Bargielska, CMO & Co-Founder at AdTonos, commented on the report: “While reductions in ad spend
Marketers have enjoyed a confidence boost with a net balance of 18.1% more confident about the financial prospects of their company than three months ago, according to the latest IPA Bellwether report. - commented Robin Langford, the author of the article "IPA Bellwether: Small rise in marketers’ optimism on vaccine hope", Netimperative, January 21, 2021.
"Ongoing radio development, propelled - not inhibited - by digital. There are parallels between radio and other well-established broadcast mediums such as TV. For example, much like linear TV, radio is now part of a broader universe, but that doesn’t mean it’s destined to follow exactly the same path." - says Michal Marcinik, our CEO
https://www.youtube.com/watch?v=H8DRJKcUMXU From all of us at AdTonos we wish you a Sound and Merry Christmas. May this holidays’ season be happy and joyful! Let everything go from Christmas Day for the better, to give you all the strength and the will, to make your life full of happiness and dreams.
Our Co-founder & CMO, Katarzyna Bargielska, was acknowledged as one of the Female Entrepreneurs to Watch in 2021 by TechRound! TechRound says: "2020 has to be a year of change, upheaval, the difficulty for many in business and hardship for billions of people around the world with Covid-19. However, an area that has continued to excel
While 2020, the pandemic year, was challenging for the advertising and another industry and every prediction is adventurous in such uncertain times, industry leaders, sharing their insights in CXM article, argue embracing proactive adjustment is crucial to success in 2021. "Without a doubt, 2020 served up some unpredictable challenges for the traditional consumer, with extended
We are delighted that information about our newest product, YoursTruly, has reached Brazil. Everyone who knows Portuguese is invited to read the original article at Tudoradio.com
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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New York 10007, USA
Company Details
71-75 Shelton Street, WC2H 9JQ, London
VAT: GB 292 5408 88 CN: 10483422
adtonos.com
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