What advertisers can learn from Spotify’s latest offering Different people require different things when it comes to working, but there is one element that many tune into to boost their concentration, or indeed their mood: music. No matter what the jam – or how many beats per minute – music and radio have the power
The AdTonos team had a fantastic time at RadioDays Europe 2022 in Malmö, Sweden! We just couldn’t wait to meet old friends and explore the exhibitions, so as soon as we arrived in Malmö (just a convenient train ride away from Copenhagen), we eagerly rushed to our hotel rooms and headed straight for the conference
Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find
Digital audio advertising platform and one of the fastest-growing companies in the audio advertising industry, AdTonos appoints Lisa Stevenson as UK Business Development Director. AdTonos, which successfully monetise podcasts, audiobooks, gaming, music and radio streams across Europe, LATAM and the US, has appointed Lisa Stevenson as the latest Business Development Director and to support the growth
AdTonos are pleased to announce that we have appointed the brilliant Lisa Stevenson as a Business Development Director, to support and grow our company in the UK, as featured in ExchangeWire. Lisa brings with her a wealth of experience and an impressive set of accolades; having designed and presented on her own restricted licence radio
"The ad industry has long been obsessed with consumers' eyes, with discourse around eye-catching work pretty much standard. But thanks to the explosion of audio streaming, digital radio and podcasts, the ears are making a comeback. Sit up and listen." - said Charles Vallance, chairman and founding partner of VCCP and the author of the
Speakers and delegates from more than 15 countries attended a conference at the European Parliament in Brussels on Wednesday (9 October) to discuss the future of radio and audio. The event "Audio Revolution: Radio’s future in an age of tech giants" was organised by the Association of European Radios (AER), the voice of commercial radio
Rajar – the official body measuring radio audiences in the UK – published the results for the second quarter of 2019. Their research shows that digital radio listening is up to 56% of the adult population in the UK. 89% of them tune into a radio station every week, amounting to 1.015bn listening hours. The
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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