Digital and interactive audio advertising startup AdTonos has raised $2 million in a seed funding round led by BlackSheep Fund and ProtosNext. Adtonos monetized audio streams through advertising, including interactive ads played through smart speakers and mobile devices via its YoursTruly platform. ADTONOS ADS The startup’s tech portfolio extends to creating ads for games that
Leading digital audio advertising platform, and one of the fastest-growing companies in the AdTech industry, AdTonos, re-launches YoursTruly™, an interactive voice solution for audio ads on smart speakers. Multifaceted Audio Advertising with AdTonos As a comprehensive audio ad suite, AdTonos offers a wide array of solutions for different audio channels, including radio stations, podcast channels,
Traditionally, audio advertising heavily relied on contextual targeting, as audio is one of the few formats that is consumed throughout the entire day, yet contextual targeting is not as commonly used or available on digital platforms. As a result of the new privacy regulations (GDPR, Apple's ATT Privacy Framework, Google Privacy Sandbox), advertisers will find
The data speaks for itself - smart speakers are becoming a more common feature in the average household, and there is no shortage of voice assistant-enabled devices available to us. 640 million smart speakers are predicted to be installed by 2024 (Statista), 52% UK households with internet access also use smart speakers (Digital TV Europe)
Technology is no longer sneaking into our lives, it’s ostentatiously living rent-free right in the same room. And that’s marvellous news for audio marketing! The numbers are truly impressive. The absorption of voice technologies by society took place at an even faster pace than the popularization of smartphones. By 2023, voice commerce is projected to
According to a report from Juniper Research, smart speakers like the Amazon Echo, Google Home and Sonos One will be installed in a majority (55% of U.S. households) by the year 2022. Over 70 million households will have at least one of these smart speakers in their home, and the total number of installed devices will top
Only, we’ll now call it voice commerce. This year’s CES in January 2019 was deemed the year of voice. Since then, research has repeatedly shown this might well be true, and not just another buzzword. According to the latest consumer survey by Adobe Digital Insights (ADI), consumers are now starting to buy things using their
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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71-75 Shelton Street, WC2H 9JQ, London
VAT: GB 292 5408 88 CN: 10483422
adtonos.com
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