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Monthly Archives: October 2021

AdTonos rebrands visual communication and launches a new website

The new visual communication aligns with the company’s vision to be expressive in the group of global leaders creating innovative tools for audio advertising, publisher monetisation and the voice-commerce industry. London, UK, 28 October 2021 - AdTonos, run by Radio Net Media, successfully monetises podcasts, audiobooks, music and radio streams of over 200 recognised publishers

By |2021-10-27T20:41:45+01:00October 28th, 2021|Press release|0 Comments

AdTonos’ New Branding

We are excited to announce a rebrand for AdTonos! We are changing it up for you! As part of rebranding AdTonos, we refreshed our logo, introduced new dynamic visuals and colours and launched a new website to create an improved visual identity. Why did we do it? The new visual communication was based on images

By |2022-06-08T12:14:17+01:00October 28th, 2021|From the market, News|0 Comments

In audio advertising being “brand safe” does not equal to being “brand boring”

If anyone knows anything at all about marketing and building a brand, one thing that is extremely important is that brand safety is crucial in building a cohesive brand image. But what does it mean? Brand safety refers to the context in which advertisements of the product or service appear influences the brand perception. It

By |2022-01-17T13:43:46+00:00October 22nd, 2021|From the market, News|0 Comments

Social Audio: a new space for audio advertising?

The audio industry is constantly giving new opportunities to its users. A new player in the audio world is social audio. It’s a new form of social media in which communication happens only through audio.  Like they say: necessity is the mother of inventions. Everyone remembers how hard it was during the 2020 lockdowns. The

By |2021-12-05T14:38:37+00:00October 19th, 2021|From the market, News|0 Comments

Our CMO is one of 200 leaders named in the Strong Women in IT 2021 report!

“Strong Women in IT” is an initiative that is aimed at improving representation of women in managerial positions in the tech industry. The goal is to promote the best market practices regarding the inclusion and roles of women in business. "What do we mean by “strong women”? This is a metaphor for a contemporary entrepreneurial

By |2022-01-17T13:20:14+00:00October 14th, 2021|From the market, News|0 Comments

ExchangeWire: Paul Cranwell joins the team of AdTonos to reinforce company’s development

There is a new tone in our AdTonos team!  Paul Cranwell is joining our team as Senior VP of Strategic Partnerships to reinforce the global growth of sales, with a primary focus on the UK. Paul is a partnerships and business development specialist with over 25 years leading teams in digital, traditional media and advertising

By |2022-01-17T14:36:25+00:00October 11th, 2021|In the media|0 Comments

Digital audio investment analysis – consolidation of audio

In one of their latest articles, ExchangeWire writes about the consolidation in digital audio. You can find there an analysis of the investment within digital audio over the course of the last nine months. It proves that the market has great potential. Investments in companies offering digital audio products totalled $10.84bn (£7.97bn) from the

By |2021-10-21T14:07:42+01:00October 8th, 2021|From the market, News|0 Comments

MartechSeries: Paul Cranwell joins AdTonos – he’ll take care of company’s partnerships

Our AdTonos-family is growing!  Paul Cranwell is joining our team as Senior VP of Strategic Partnerships to support the global growth of sales, with a primary focus on the UK. Paul is a partnerships and business development specialist with over 25 years leading teams in digital, traditional media and advertising in both media owner and

By |2022-03-22T20:21:54+00:00October 6th, 2021|In the media|0 Comments
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