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  5. Dashboard Overview

Dashboard Overview

Your dashboard is divided into the top menu and other three sections.

  1. Basic information
    • Best Ad Playout – the highest number of playouts of a single campaign from all of your active campaigns in the last 30 days.
    • Ads Played – total number of playouts of all ads played in the last 30 days.
    • Best Audience – the highest number of unique listeners of a single campaign from all of your active campaigns in the last 30 days.
    • Current Balance – your current balance to spend on campaigns. If it is negative that means you have some outstanding payments and your profile may be suspended soon.
  2. Campaign Playouts Realtime Chart
    • This chart shows in real time playouts of your ads, limited to the last 30 minutes. Statistics are refreshed every 60 seconds.
  3. Active campaigns
    • Last Played At – this shows the date when your campaign was played to the listener last time.
    • Campaign – your campaign name.
    • Playouts – number how many times your campaign was played.
    • Unique – this is the number of unique listeners from the playouts.
For Example: if your playouts number is 1000 and Unique is 500, that means your ad was played 2x to each of unique listeners.
  • Avg. Position – this shows what is the average position of your ad in the playout queue.
To learn more about getting your ad heard please follow to:
https://learn.adtonos.com/docs/advertiser/advanced-ad-types-targeting-and-editing/bidding-targeting-price/
and
https://learn.adtonos.com/docs/advertiser/advanced-ad-types-targeting-and-editing/bidding-cost-per-play/
  • Total CPP – Total Cost Per Playout, shows how much you will pay for each ad to be played to one listener.
  • Cost – total cost of played ads, in other words, how much you have already spent for this campaign.

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