AdTonos blog
Team AdTonos’ Gran Canaria Summer Camp
AdTonos truly have had a phenomenal year in 2022. So far, we’ve smashed records and generated a gross revenue of
YoursTruly™ – Welcome To the New World of Audio Advertising
Leading digital audio advertising platform, and one of the fastest-growing companies in the AdTech industry, AdTonos, re-launches YoursTruly™, an interactive
A Forecast of Podcast Share in Digital Audio Ad Spending
Are you investing in podcast advertising in the long-term? Podcast ad spending is forecast to get a 27.4% boost to
Powerful Programmatic Meets Cool Creative: Making the Most of Today’s AdTech
Digiday highlighted that more focus is being shifted away from single-mindedly optimising ad placement and to advertising creative. No amount
Why Podcast Ads Are Driving Brand Success
The Podcast Market Boom Podcast advertising has emerged as a powerful tool for brands, and recent research by international market research company Kantar sheds
A Highlight at MadFEST 2023 in London
MadFEST 2023 in London was a bustling hub of creativity, innovation, and cutting-edge marketing strategies, and among the
Podcast Advertising. A Data-Driven Overview of the US and European Markets
The world of podcasting has undergone a remarkable transformation in recent years, emerging as a thriving platform for
Cannes Lions 2023: A Spectacular Showcase of Creativity and Innovation in Advertising
The Cannes Lions International Festival of Creativity is back for its 70th edition in 2023, and it promises
Radio increases trust by 32% when added to marketing plan
Radiocentre has created the Radiogauge Predict, a great tool for analyzing the effectiveness of radio advertising. The radio campaign analyser aggregates effectiveness data from hundreds
The smart spekers penetration in Europe incrases
There is no doubt that there is an acceleration in the smart speaker's usage. About 20 million smart speaker users in the UK as of
Is the Car Dashboard Radio’s Next Battlefield?
That's question is asking Ruxandra Obreja, Chairmen of Digital Radio Mondiale in the article in RadioWorld on May 24th, 2021. The author considers whether DRM's
Audio, the latest front in branding’s battle for our attention
In the article „Brands Are Coming for Your Ears.”, in Bloomberg, Ben Schott detailed explained to us why audio has become the latest front in
Cookie-less world. What are the alternatives?
What Google’s cookie-less privacy measures mean for marketers and what is the alternative in the cookie-less world has summarised Lee Wilson, Head of services at
75% of Europeans have benefited from targeted advertising
It may be surprising, but the IAB Europe Research Shows EU Citizens understand and appreciate the Ad-Supported Internet. 75% of Europeans surveyed would choose today’s
