AdTonos blog
Top Tips for the Best Media Mix Diversification in 2022
What do the best media mixes look like in 2022? With the growing costs of advertising on Google, Amazon and
2022’s Podcast Superstars
Have you ever wondered what’s the hype about Podcasts? One of the best ways to understand the pull factor, appeal
Advertising Week: Up in the Air – Bringing Consumer Confidence Back Down to Earth
AdTonos CEO and Founder, Michal Marcinik, writes for Advertising Week on how digital audio advertising can support industries hard-hit by
Programmatic Makes up 25% of Podcast Adspend
Did you know that US podcast ad spend has been forecast to make up 8% of all podcast ad spend?
Future Trends in Programmatic and Audio Advertising
Trends Shaping the Future of Programmatic and Audio Programmatic Ads As digital landscapes evolve, programmatic advertising redefines how brands engage audiences and optimise ad
Why Brands Should Add Digital Audio to Their Marketing Mix?
In today's digital age, brands constantly search for innovative ways to connect with their target audience. With the
AdTonos at TNW 2023: Shaping the Future of Digital Audio Advertising
TNW 2023, three words about the conference: great, massive, intensive. The Next Web (TNW) Conference 2023, held in
The Power of Podcast Advertising: Reaching Millions of Engaged Listeners
Podcast advertising has emerged as a highly effective and influential medium in marketing. As the podcasting industry grows,
The digital ad market proves resilient with 5% growth in 2020
The digital ad market is resilient, with 5% growth in 2020, in the newest IAB UK Adspend report conducted with PwC. Full-year Digital Adspend report
Michal Marcinik tells Startup.info about innovation spirit
"How does AdTonos innovate? Michal Marcinik: It is a constant process. I am a huge fan of Blue Ocean Strategy, making the competition irrelevant. It is easy to
AdTonos nominated as a Top Marketing Company in London
We were nominated as a Top Marketing Company in London by BestStartup.co.uk Beststartup.co.uk showcases top picks for the best London based Digital Media companies. The author
Numbers and Facts About Audio Content in 2021
"The growth of audio content has been on a constant upward trajectory for the past few years, with the latest push coming from social audio.
Smart speakers are transforming the way we engage
"Now, smart speakers are transforming the way we engage with radio advertisements. New, interactive radio ads mean that those listening via their smart speaker can
Digital Audio Advertising revenue grew 13% in 2020
"Digital audio advertising revenue grew 13% in 2020 compared to 2019, according to the IAB’s newly issued Internet Advertising Revenue Report, a benchmark annual study
