AdTonos | Study: Amazon, Google And Good Old Radio Are Winning In The Digital Music Market

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Study: Amazon, Google And Good Old Radio Are Winning In The Digital Music Market

11 Mar Study: Amazon, Google And Good Old Radio Are Winning In The Digital Music Market

Posted at 13:17h in From the market by sq

A very interesting article in today’s Forbes about audio streaming and audio consumption. Bill Rosenblatt unleashes recent The Infinite Dial research, which is a US wide phone survey that started out 20 years ago as a study of trends in digital radio and related areas: internet radio, satellite radio, music downloads, podcasts and so on.

The Infinite Dial shows that AM/FM continues to be by far the most popular source of audio in the car, holding steady at 82%. And the online radio service Pandora is still the most popular “audio brand” by a margin, holding steady at 31% monthly use.

Bill Rosenblatt

Source: Study: Amazon, Google And Good Old Radio Are Winning In The Digital Music Market